Tuesday, August 14, 2012

Staying Relevant: Until there’s a cure, there’s Cancer Services

For over 50 years, Cancer Services of Greater Baton Rouge has been in this community serving cancer patients, their family members and caregivers. Using the word relevance expresses our promise to stay meaningful and relevant to their needs – even though those needs have changed drastically over the years.  

When Cancer Services opened its doors in the 1950’s, those who heard the words “you have cancer” had fewer options and less hope than today’s cancer patients. As a result, the agency had a hospice feel, providing loaned equipment, home visits and sick room supplies.  Thankfully, today’s advancements have made cancer survivorship a real thing. There are over 12 million cancer survivors in America and the number continues to grow. Over the years Cancer Services has continually responded to stay relevant to today’s survivors. When chemotherapy became mainstream, we addressed its side effects by opening our wig boutique and offering nutritional supplements. When exercise became a recommended option, we started aerobics, yoga and Zumba geared to the physical abilities and needs of survivors. With more people living long-term with cancer, we’ve expanded our support groups and started hosting more survivorship events.

Through our programs and services – and with the generous help of this community – we promise to stay relevant to the needs of cancer patients and their families.